Thursday, December 10, 2009

Transparent Video Technologies

As everyone knows, video is used pretty commonly on most web sites nowadays. In fact, most
websites aren't really considered complete without at least one or two videos, typically company profiles (if your website is for your business) and video resumes (if its a personal site).

I wanted to tell you about a relatively new Web-based video technology called "transparent video."
At its core is a Flash Player that drops out the background of any video so that the subject of the video (the person talking) has the appearance of moving about the site unencumbered. Looking at it another way its as though you were being given a "guided tour" through the site--its very direct and visceral.

The best way to shot video for this purpose is to use a green screen when you shoot.

For a really good example of this take a look at www.charliemcdermott.com